The Thrill of Live Social Media

Almost everyone is familiar with live tweeting. You are watching a TV show or event and they ask you to tweet under a specific hashtag. It is a smart and extremely creative way to get your audience more involved. NBC’s “The Voice” does a great job with live tweeting. I always enjoy clicking on the…

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Is Facebook Advertising worth it?

Since Facebook pages are becoming more and more popular due to the interactions with consumers, is Facebook advertising really worth the Marketing budget money? In a recent study conducted by BBC, they found that Facebook advertisements were not targeting their preferred audience and generating a substantial amount of page “likes.” The minor flaw in the…

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