*Insert Drum Roll* Introducing Facebook Gifts!

Yesterday, Facebook launched a new concept known as Facebook Gifts. This new features allows you to purchase gift directly through Facebook to send to your friends. The app will begin to integrate and tie in with Facebook birthday reminders. The new feature comes from a push for Facebook to sell more and increase stock value…

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The Value of Your Company’s Facebook Page [INFOGRAPHIC!]

This article somewhat defends my small belief that Facebook is going take over and become the Internet one day. Today, more and more consumers turn to a company’s Facebook fan page instead of searching online and visiting their website. Why is that? Consumers can’t have a personal connection with a brand through their website. On…

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6 Major Facebook Marketing Mistakes

Not only should you learn social media marketing tips, but you should also learn social media marketing mistakes! A major marketing mistake that you could make with any social media profile is to not have any content on your page! It serves no purpose and also creates a bad reputation for your company. You may…

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9 Major Lessons for Social Media

Social Media is always moving fast, so staying on top of trends and tips is vital! Below is an intriguing article I read about Howard Sewell’s trip to the Marketo Social Marketing Roadshow. He lists out some important lessons that he learned during his visit. The one tip I find most interesting is how society…

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3 Social Media Tips for Success!

My best advice I could always give anyone about their business payday 2 and social media is to keep it simple. If you make social media too complicated, then it is most likely that your target audience is not going to get the message. Social media is meant to be navigated and found through ease…

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How to Increase Engagement on Social Media

The worst social media nightmare is to have a profile and none of your followers or target audience is involved with it. Your statuses have no comments, no likes, and no retweets. Increasing engagement can become a tricky task. But don’t be scared! All it takes is a little extra time, attention, and research to…

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Utilizing Facebook as a Small Business

In my opinion, small businesses really have the opportunity to take off on Facebook. It appears that more and more people are beginning to “like” their favorite local restaurant or hang out spot to receive updates on events and coupons. However, most small businesses believe they don’t have the right content or tools to generate…

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Is Facebook Advertising worth it?

Since Facebook pages are becoming more and more popular due to the interactions with consumers, is Facebook advertising really worth the Marketing budget money? In a recent study conducted by BBC, they found that Facebook advertisements were not targeting their preferred audience and generating a substantial amount of page “likes.” The minor flaw in the…

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