What Each Social Media Platform is Best Used For

It’s always best to treat each social media platform differently. Just because it is social media, doesn’t mean that they all have the same purpose. I would highly recommend not to use the exact same content on your hidden phone Twitter and Facebook page, because then your material and branding becomes too redundant. Each social…

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What You May Not Know About Your Facebook Page

Making the most of your Facebook page is vital for any type of industry or business. Knowing the small but important tricks of the trade is what will put you ahead of your competition and grab the attention of your target audience! Check out the article below by Amy-Mae Elliot on Mashable about some savvy…

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Brands Should Become Friends on Social Media

This an article that I can extremely relate to since I am part of the digital generation. For my Senior Project, my group and I did a study on how technology can interfere with a students’s academic performance. During our study we found that an overwhelming majority of people ranging from the age of 18-23…

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The Thrill of Live Social Media

Almost everyone is familiar with live tweeting. You are watching a TV show or event and they ask you to tweet under a specific hashtag. It is a smart and extremely creative way to get your audience more involved. NBC’s “The Voice” does a great job with live tweeting. I always enjoy clicking on the…

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Women Utilize Social Media for Purchasing Decisions

Below is a great article about how women use social media websites before making a purchase decision. Another great example on how more and more consumers are shifting away from Google and Bing to Facebook and Twitter. As a female myself, before I make a major purchasing decision or I have narrowed down two brand…

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How to Increase Engagement on Social Media

The worst social media nightmare is to have a profile and none of your followers or target audience is involved with it. Your statuses have no comments, no likes, and no retweets. Increasing engagement can become a tricky task. But don’t be scared! All it takes is a little extra time, attention, and research to…

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How to Become a Blogging Superstar for your Business!

A blog is a great way to generate leads and business success. It demonstrates your knowledge and insight into your industry’s field and profession, which shows your target audience your professionalism and expertise. Many consumers like to research before they make a purchasing decision. Therefore, you would like to have your blog be easily accessed…

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The 3 Most Important Social Media Tips!

If you would like to know the three most important tips in social media, then I would highly suggest reading the following article by Brad Smith from Social Media Today. The overall message from each tip is to STAND OUT! It is always important in any type of marketing campaign to set yourself apart from…

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