The Difficulties of PR, Social Media, and Sports

The inventions of social media sites has made PR specialists professions more difficult, especially in the sports industry. Every now and then you will see a slip of the tweet from a professional athletes and the tabloids are all over it. For these types of circumstances, the NCAA has begun to crack down on college…

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Utilizing Facebook as a Small Business

In my opinion, small businesses really have the opportunity to take off on Facebook. It appears that more and more people are beginning to “like” their favorite local restaurant or hang out spot to receive updates on events and coupons. However, most small businesses believe they don’t have the right content or tools to generate…

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Introducing New “Sponsored Results” Ads on Facebook

You’ve seen it on Twitter. The sponsored tweets on the sidebar and throughout your news feed. Well now you are going to see similar advertising content on Facebook. Don’t worry, ads and promotions won’t over flow your news feed and take over content from your friends. These ads will be sneakily placed within the ‘Search’…

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Is Facebook Advertising worth it?

Since Facebook pages are becoming more and more popular due to the interactions with consumers, is Facebook advertising really worth the Marketing budget money? In a recent study conducted by BBC, they found that Facebook advertisements were not targeting their preferred audience and generating a substantial amount of page “likes.” The minor flaw in the…

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Want to Have the Best Social Media Accounts? Here’s How!

The following article pretty much speaks for itself, no needed extra commentary from me! In a nutshell, it describes every important tip that you should know when developing your brand across a social media platform. Some tips are repetitive from previous articles but it is still a must read for every social media enthusiast! Check…

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