Brands Should Become Friends on Social Media

This an article that I can extremely relate to since I am part of the digital generation. For my Senior Project, my group and I did a study on how technology can interfere with a students’s academic performance. During our study we found that an overwhelming majority of people ranging from the age of 18-23…

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How to Increase Engagement on Social Media

The worst social media nightmare is to have a profile and none of your followers or target audience is involved with it. Your statuses have no comments, no likes, and no retweets. Increasing engagement can become a tricky task. But don’t be scared! All it takes is a little extra time, attention, and research to…

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