Yesterday, Facebook threw a curve ball at the digital marketing community by making big changes to their Promotion Guidelines. It’s been over 2 years since Facebook last updated their Promotion Guidelines and their most recent changes will significantly impact the way businesses run promotions on the ever so popular social network. So lets cut to…
Read moreIt’s always best to treat each social media platform differently. Just because it is social media, doesn’t mean that they all have the same purpose. I would highly recommend not to use the exact same content on your hidden phone Twitter and Facebook page, because then your material and branding becomes too redundant. Each social…
Read moreIn my opinion, small businesses really have the opportunity to take off on Facebook. It appears that more and more people are beginning to “like” their favorite local restaurant or hang out spot to receive updates on events and coupons. However, most small businesses believe they don’t have the right content or tools to generate…
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