Last week, Pinterest rolled out a more in-depth analytics platform for all business accounts. Thank you social media gods! I have always been disappointed with the insights Pinterest previously provided. They lacked valuable data such as individual pin stats as well as follower demographics. Very BLAH if you ask me. But after playing around and…
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Today, Twitter confirmed that they will begin showing “more relevant” content to users. The easier way of putting it: Twitter is trying to be like Facebook. The recent change is an attempt to increase user engagement and improve the overall platform experience. Unlike Facebook, Twitter shows you all the tweets from all the users you…
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Earlier this summer, Foursquare announced that they were splitting their user experience into two separate apps: Swarm and Foursquare. Swarm would be used for social location sharing and Foursquare for personalized location recommendations (similar to Yelp). At first, everyone was confused. Why would Foursquare remove one of it’s most valuable features and throw it into…
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The beauty of Pinterest is the amount of amazing information you can find. However, it takes a true “pinner” to dig and search for some of the best quality content. You may find a delicious looking picture of a Smores cookie you can’t wait to bake, only to discover that the pin takes you on…
Read moreDue to recent reports, 40% of a Facebook user’s time is spent viewing their News Feed & only 12% of their time is time spent on profiles and brand pages. However, currently there is no guarantee that every single one of your fans will view and engage with your page content. In fact, Facebook developed…
Read moreVine. It’s new, hip, cool, and everyone is creating a profile and quickly dropping off. I will even admit myself. I made a profile when it first came out in January and have only uploaded 2 videos since then. But even though consumers aren’t uploading content as often, doesn’t mean they aren’t checking out other…
Read moreMost importantly, my thoughts and prayers are with those who were affected by Monday’s tragedy in Boston. I use to live in Rhode Island when I was little and have visited Boston many times, it is truly a great city. GO SOX! Working in Social Media myself, I found it extremely interesting to see how…
Read moreRight now it appears to be the trend for social media platforms to make changes & add new features, which makes the industry ten times more exciting than it already is! Recently, Pinterest began rolling out a new user experience & design. As of right now, the new features & layout are only available to…
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